NEXT MOVE · WITHIN THE HOUR
1. Set your first price inside Field Notes
30 minIn admin, set a reward per confirmed observation (start at $0.10), fund a $50 starter pool, and set a data access plan for buyers at $10 per month.
OWNER PLAYBOOK · VOYAGE CHART
Chart your voyage with Field Notes
Pick where you want to go. Every route starts with a move you can make within the hour.
Grow it to a million-dollar app
You want this to pay you, then pay you a lot.
MOVES MADE
00/ 5
STREAK
0 days
WHY THIS ROUTE
Local shops and delivery riders want to know prices and queues today. A small monthly plan for the confirmed feed is easy to sell face to face.
ARRIVED LOOKS LIKE
10 paying data buyers and 50 active contributors in one area within 60 days.
Progress saves on this device. Sign in any time to keep it on your profile.
2. Invite ten local observers by name
45 minWrite down ten real people you know who fit: the neighbour who always knows fuel prices, a rider friend, the shopkeeper who chats about queues. Message each one personally, not in a group. Ask them to try it this week and tell you one thing that confused them.
FIRST MESSAGE · WHATSAPP OR DM · TO A NEIGHBOUR WHO NOTICES EVERYTHING
Hey, I started a small app called Field Notes. You post things like fuel prices or queue times on your route, and when others nearby confirm, you get a small USDC reward. Would you try it on your commute this week?
3. Ask for the first payment out loud
20 minThis is the step that takes nerve. When a tester says they like it, ask them to pay the real price today. Do not offer a discount first. Watch the USDC land in your own wallet and screenshot it for your records.
FIRST MESSAGE · DM · TO A NEIGHBOUR WHO NOTICES EVERYTHING
The feed for our area is filling up nicely. For $10 a month you can see every confirmed price and queue time in your area, and it pays the people who post them. Want to be my first subscriber?
4. Post a weekly numbers note
15 minEvery Friday, share how many people used Field Notes, how much came in, and one thing you changed. Keep it to five lines on X, Farcaster or your group chat. Real numbers, even small ones, build trust faster than promises.
FIRST MESSAGE · X OR FARCASTER · TO YOUR FOLLOWERS
Field Notes week 2: 38 contributors, 412 confirmed observations, 4 shops paying for the feed. Lowered rewards for duplicates. Next: market day prices.
5. Raise or add a tier after 30 paying users
40 minAdd a $75 per month plan with history exports and alerts for businesses and researchers.
Check in on me
Leave an email and we nudge you at 24 and 72 hours with your next move. Optional.
Or to keep this voyage on your profile.
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