OWNER PLAYBOOK · VOYAGE CHART

Chart your voyage with Margin Notes

Pick where you want to go. Every route starts with a move you can make within the hour.

Sell it as a service
You want to set this up for clients and charge for it.
MOVES MADE
00/ 4
STREAK
0 days
WHY THIS ROUTE
Newsletters and research groups want a paid annotation layer but will not run one. You can set it up and run it for them.
ARRIVED LOOKS LIKE
Two paid setup clients in 60 days.
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NEXT MOVE · WITHIN THE HOUR

1. Define one service package

30 min

Offer a Margin Notes setup for a newsletter or lab: onboarding annotators, pricing, a launch post and a month of support. Start at $300.

2. Make a simple offer page

45 min

One page on your site or a pinned post: what they get, the price, how long it takes, and a link to book.

3. Pitch three people directly

30 min

This step takes nerve. Message three people who match the package and offer to do it this month.

FIRST MESSAGE · DM OR EMAIL · TO A NEWSLETTER WRITER OR RESEARCH GROUP LEAD

Hi, I set up Margin Notes for groups so your best readers can publish paid annotations beside articles. For $300 I handle onboarding, pricing and the launch post. Could I set yours up this month?

4. Deliver and ask for a referral

180 min

Do the work well, then ask the client if they know one other person who needs it.

FIRST MESSAGE · WHATSAPP · TO YOUR HAPPY CLIENT

Really glad the setup went well. Do you know one other person who might want the same thing? A name and an intro would mean a lot.

Check in on me

Leave an email and we nudge you at 24 and 72 hours with your next move. Optional.

Or to keep this voyage on your profile.

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Put your name on the bow
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