OWNER PLAYBOOK · VOYAGE CHART

Chart your voyage with Margin Notes

Pick where you want to go. Every route starts with a move you can make within the hour.

Grow it to a million-dollar app
You want this to pay you, then pay you a lot.
MOVES MADE
00/ 5
STREAK
0 days
WHY THIS ROUTE
A few cents per view adds up when a trusted annotator covers papers people must read anyway. Your fee on each payment scales with them.
ARRIVED LOOKS LIKE
3 annotators with at least 30 paying readers between them within 60 days.
Progress saves on this device. Sign in any time to keep it on your profile.
NEXT MOVE · WITHIN THE HOUR

1. Set your first price inside Margin Notes

30 min

In admin, set a default note price (start at $0.05 per article) and a monthly subscription to one annotator (start at $4). Set your platform fee, for example 10 percent, and state it clearly to annotators.

2. Invite ten readers and researchers by name

45 min

Write down ten real people you know who fit: the colleague whose shared PDFs are full of notes, a researcher friend, the person in your group chat who always summarises papers. Message each one personally, not in a group. Ask them to try it this week and tell you one thing that confused them.

FIRST MESSAGE · WHATSAPP OR DM · TO A FRIEND WHO ANNOTATES EVERYTHING

You know how your notes on papers are better than the abstracts? I set up an app called Margin Notes where you can publish them beside any article and readers pay a few cents in USDC to see them. Would you try it with three articles this week?

3. Ask for the first payment out loud

20 min

This is the step that takes nerve. When a tester says they like it, ask them to pay the real price today. Do not offer a discount first. Watch the USDC land in your own wallet and screenshot it for your records.

FIRST MESSAGE · DM · TO A FRIEND WHO ANNOTATES EVERYTHING

Your notes got real views this week. The subscription is $4 a month for a reader to follow you, and you keep the large share. Want to switch it on today?

4. Post a weekly numbers note

15 min

Every Friday, share how many people used Margin Notes, how much came in, and one thing you changed. Keep it to five lines on X, Farcaster or your group chat. Real numbers, even small ones, build trust faster than promises.

FIRST MESSAGE · X OR FARCASTER · TO YOUR FOLLOWERS

Margin Notes week 3: 4 annotators, 61 note layers, 212 paid views, $38 in. Changed default price after feedback. Next: team layers.

5. Raise or add a tier after 30 paying users

40 min

Add private team layers at $30 per month so a lab or study group can share notes privately. Offer it to your annotators' colleagues first.

Check in on me

Leave an email and we nudge you at 24 and 72 hours with your next move. Optional.

Or to keep this voyage on your profile.

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Contact usMargin Notes owner playbook: chart your voyage | DEPLOYR